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Toronto  ·  San Francisco

Boutique AI Creative Studio

Great design.
AI speed.

We're a two-person creative studio that designs websites, apps, social media content, videos, ads, and brand assets — with AI doing the heavy lifting so you get more, faster, for less.

Trusted by
Enterprise craft,
boutique focus

Everything you need
to show up online

From a new website to a social media campaign to an AI-generated brand video — we handle the full creative stack for small businesses and growing brands.

Websites & Landing Pages

Professional, fast-loading websites designed and built for small businesses, entrepreneurs, and growing brands. We handle everything — design, copy direction, and launch.

Business Sites Landing Pages E-Commerce SEO-Ready

Brand Identity & Design

Logos, colour palettes, typography, and visual systems that give your business a consistent, professional identity — across every touchpoint from your site to your packaging.

Logo Design Brand Systems Social Kits Print

Social Media & Digital Ads

Scroll-stopping graphics, ad creatives, reels, and social content packs designed to be posted, not forgotten. We design for engagement — and we move fast.

Instagram & TikTok Ad Creatives Reels Content Packs

AI Video & Mini-Movies

From brand story videos to short AI-generated films to investor pitch animations — we produce visual content that was previously reserved for big-budget studios, now accessible to everyone.

Brand Videos AI Cinematic Pitch Animations Reels

Presentations & Pitch Decks

Investor decks, sales presentations, and business proposals that actually impress. We combine strategic storytelling with design excellence — no boring templates.

Investor Decks Sales Decks Reports Keynote / Slides

Small App Design & Dev

Booking tools, portfolio apps, simple utilities and MVPs — we design and build compact digital products. Not enterprise software, but exactly what a small business needs to operate smarter online.

MVPs Booking Tools Portfolio Apps UX/UI Design

Fast, clear, and
no surprises

Tell us what you need

Send us a message — a rough idea is enough to start. We'll have a quick conversation to understand your goals, your audience, and what success looks like for you.

We design and build

We get to work fast using AI-powered tools and senior design judgement. You see progress quickly — usually within days — and give feedback as we go.

You launch and grow

We hand over finished, ready-to-use work — websites, content, video, ads. No loose ends. We stick around for questions and can help maintain or expand over time.

Big studio quality.
Boutique prices.

We're not an agency with layers of account managers and inflated rates. We're two senior designers who love small businesses and use AI to punch way above our weight.

You get direct access to the people doing your work, fast turnarounds, honest communication, and final products that look like you spent ten times more than you did.

Days
Not weeks, to see results
2
Senior designers on every project
7+
Happy clients and growing

Two designers.
One creative mission.

We both have day jobs at the top of our industry. Thought By Design is how we channel our love of great design into helping small businesses get what they deserve.

J

Joe

UX/UI Design · AI Creative Direction
Toronto, ON

Joe brings a rare combination of product design experience — earned working on digital products for some of North America's biggest companies — and a deep fluency with the AI tools changing what's possible. He believes great design should be accessible to any business, not just the ones with big budgets.

UX/UI Design Web Development AI Creative Tools Product Design
V

Victoria

Design Strategy · UX
San Francisco, CA

Victoria is a strategic designer who turns complexity into clarity. Her background spans brand identity, user research, and design systems for enterprise clients — and she applies that thinking to every project, whatever the scale. She makes sure the work doesn't just look good; it works for real people.

Design Strategy Brand Identity User Research Design Systems

Questions
we get a lot

Can't find what you're looking for? Just reach out directly — we're a real two-person team and we actually respond.

Still have questions? Talk to us
We work primarily with small businesses, entrepreneurs, and independent brands — restaurants, salons, sports organizations, consultants, coaches, and anyone who needs a professional digital presence without a big-agency price tag. We love helping small businesses look and compete like much bigger ones.
Yes — and it's one of our favourite things to create. We produce AI-powered short videos, mini-movies, reels, social media ad creatives, animated presentations, and branded video content. This kind of professional visual content used to be out of reach for small businesses. AI changes that completely.
Fast. A landing page or brand asset can be done in 3–5 days. A full website is typically 1–2 weeks. Social media content packs and digital ads are often turned around in 2–4 days. AI significantly compresses our timelines — and we're honest when something needs more time.
Yes — small ones. We design and build compact digital products: MVPs, booking tools, portfolio apps, simple utilities, and early-stage product ideas. We're honest about scope: we're great for small business and startup-scale products, not the right fit for complex enterprise software.
Big agencies have overhead — account managers, junior designers, slow approvals, and inflated rates. We're two senior designers with no middlemen. You get direct contact, faster work, more competitive pricing, and the same creative quality. We just happen to use AI to do even more.
Not in our hands. AI output is only as good as the creative directing it. The difference between generic AI work and great AI work is exactly what we bring: design taste, strategic thinking, and decades of experience. We use AI as a creative tool — the same way a photographer uses a camera.
Absolutely — we work entirely remotely with clients across North America and beyond. We've worked with businesses in Toronto, San Francisco, Lebanon, and more. Time zones are never a barrier.
Fill out the contact form below — even a rough idea is a great start. Tell us what you need, what you've tried, and what you're hoping for. We'll get back within 24 hours to say hi and figure out if we're the right fit. No pressure, no hard sell.

Let's build something worth showing off.

Have a project in mind? A rough idea you want to explore? Or just want to see if we'd be a good fit? We'd love to hear from you.

Locations

Toronto, ON · San Francisco, CA

Response Time

Within 24 hours

We respond within 24 hours. No sales calls, no pressure — just a conversation.

Message sent!

Thanks for reaching out. We'll be back in touch within 24 hours.